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How to Get to Page 1 on Google

Posted: Thursday, December 4, 2014

1NumberOneInCircleGetting to the number one spot on Google for your service or product is the dream of every business. Being number one means exactly that: being number one. Of the millions and billions of people searching the Internet on a daily basis, they will automatically click on the first link on the first page on Google because they believe, and most of the time rightfully so, that it is the first link because it is exactly what they are looking for.

But it is not easy being number one. And more to the point of this article, it is not easy getting there.

But it is very much worth it to be number one on Google which is the most used search engine in the world, commanding well over 65% of the market share. When thinking upon how much of the world is using it, taking the top spot on the search engine results page (SERP) is the goal of every brand with a website.

Now, it is all about how to get there.

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What Is Display Advertising

Posted: Monday, November 24, 2014

What Is Display AdvertisingYou see it all over the place while surfing through the Internet. Even when you are searching for something like your next vacation getaway or the hottest new phone on Google you are seeing examples of display advertising. Still do not what it is? Ads! Display advertising is an ad that shows up at the top or on the sides of search engine results or on the websites themselves. Other avenues in which display ads are used are through email and mobile apps.

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Facebook Best Practices for Businesses

Posted: Thursday, November 6, 2014

Facebook Best Practices for BusinessesMany business owners are unsure or entirely unaware as how to use Facebook to market themselves properly. This means no one cares that they have a presence on Facebook, thus losing out on a potential audience of millions of people. Heck, even billions of people. But before thinking about astronomical numbers that high, you need to know how to market yourself on the biggest social media platform in the world today.

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Content Is King: What Does This Really Mean?

Posted: Thursday, October 16, 2014

cms-265125_1280This is the typical response given to clients or perspective clients on what makes a website so successful. Web designers say it. SEO experts say it. Marketers say it. And even almighty Google says it. And without fail, it has and will always be true. Sounds super important, does it not? It is! Allow us to dissect what that phrase really means.

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How to Create Good Website Usability

Posted: Thursday, October 9, 2014

mono_mouse_pointerBusinesses and web designers working for businesses always ask themselves, what makes a website good? What makes people want to explore the website? What about it compels them to stay? But sometimes, the more important questions are negative in context: why do people leave the website the moment they see it? Why do they never come back once they do leave? And the questions go on. 

And, not so surprisingly, the answers are just as varied and as numerous. Thankfully, we have boiled down some of what it takes to make a website good enough that people will stay and peruse through it.

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How to Get to Page 1 on Google

Getting to the number one spot on Google for your service or product is the dream of every business. Being number one means exactly that: being number one. Of the

What Is Display Advertising

You see it all over the place while surfing through the Internet. Even when you are searching for something like your next vacation getaway or the hottest new phone on