Press Release
Although press releases are more often than not associated with public relations, they are also often used as a tool for SEO experts. Many journalists and public professionals will argue that the press release is dead, but that doesn’t necessarily mean they don’t still circulate. For internet marketing and SEO reasons, the press release is very much alive.
Press releases are a way to increase exposure for your business, and are usually written based on news developments. The idea and distribution of press releases has shifted over to the internet. There are hundreds of distribution services that offer plans and packages to suit your needs. In terms of SEO, press releases are used to help linking building efforts. There are free and paid distribution services and both offer pros and cons, so be sure to research before you get involved.
Once you do some research to find the right distribution service for you, be sure to take advantage of the ways these services can help your link building efforts. Here are just a few ways press releases help SEO: Read more …
