Snapchat for Small Businesses
Posted: Wednesday, March 16, 2016 | Filed under: branding, online branding, Social Media, social media developments, social media marketing, posting on social media, social media, social media marketing, web marketing | author: By premiere_ad
Your business may have a following on Twitter and found success with Facebook promotions. Perhaps your services lend don’t themselves to visual content, and you had difficulty creating a home on Instagram. With the plethora of social media channels available, it can be difficult to decide which are best-suited to your business. All the interns in your office may be using Snapchat, and that has caused you to wonder if it’s the next platform you should explore. Here are some tips that have helped small businesses navigate the world of self-destructing snaps and stories.
Harness the Power of Word-of-Mouth Through Social Media
Posted: Thursday, December 3, 2015 | Filed under: Facebook, online branding, Social Media, social media developments, social media marketing, Facebook for Businesses, posting on social media, social media, social media marketing, using FB for business | author: By premiere_ad
Whom do we trust when making a consumer decision? Friends and family still reign supreme according to the latest Nielsen Global Trust in Advertising Report, with over 80% of respondents indicating that they completely or somewhat trust their inner circle. Branded websites are the second most trusted advertising format, followed by editorial content and online consumer opinions. With U.S. businesses increasing their digital marketing spend, and under 50% of respondents indicating trust in digital advertising formats, social media strategy should be focused on harnessing the continued power of word-of-mouth.
The Value of a Facebook Business Page
Posted: Wednesday, June 24, 2015 | Filed under: Facebook, online branding, Social Media, social media marketing, facebook, Facebook for Businesses, social media, social media marketing, using FB for business | author: By premiere_ad
You might have heard that Facebook’s popularity is decreasing with teens or that business owners are disgruntled about limited reach and the costs associated with advertising to users. There is no doubt that it is becoming more expensive to advertise on the social media platform. This is particularly true if you are implementing a web marketing strategy that can be likened to classified ads in which you are pushing particular products or services frequently. And yes, teens may be less active on Facebook as they turn to Instagram, Twitter and social messaging apps. Yet despite predictions about the decline of Facebook, it is still the most popular social media platform, and this likely won’t change for a while.