The next step in the SEO process is keyword placement. It is important to realize that stuffing your site with keywords (a.k.a. high keyword density) will not help you with SEO as much as proper keyword placement (in fact, jam-packing your site with keywords can actually hurt you). To get the most out of search engine marketing, you will need to be strategic about where you place your keywords within the individual pages of your website.

First, you’ll want to insert keywords in your

Although SEO keyword placement strategies may appear rather technical/formulaic, it is important to keep in mind the artistic side of web marketing. You can’t artificially sprinkle keywords throughout your content because that will raise suspicion and search engines will most likely flag it as spam. More importantly, if you intentionally clog your content with keywords, your viewers will most likely notice and leave. Although this is common sense, you’d be surprised at how many people get so caught up in the “science” of SEO that they forget that the whole point is to appeal to their human viewers! Read more …