What is a Landing Page?
Posted: Monday, July 3, 2017 | Filed under: ppc, Bing, digital marketing, google, Google AdWords, Keyword Selection, paid search, PPC Basics, Search Engines | author: By John Busold
As an essential component of any well-crafted marketing strategy, landing pages act as “landing pads” for prospects visiting your brand’s website. Whether you intend to generate leads, sell products, or collect valuable data, your landing pages help ensure these intended actions occur. Furthermore, well-optimized landing pages allow you to initiate the process of converting prospects into leads and potentially into customers. While creating landing pages requires time and careful precision, investing the time to craft compelling copy and an effective design will facilitate optimal conversions and boost revenue.
Why Pinterest Keyword Descriptions Are Important for SEO
Posted: Monday, May 8, 2017 | Filed under: Social Media, content marketing, digital marketing, Keyword Optimizing, Keyword Selection, Pinterest, SEO, social media marketing | author: By Puja Trivedi
With more than 150 million monthly active users, Pinterest remains a key social platform for businesses to increase traffic to their website. Creating valuable pins allow for businesses to obtain loyal followers, gain visibility on search engines and appear higher in organic search results. Pinterest ultimately works in the same manner as a search engine, thus, Pinterest requires its’ own SEO strategy. The digital experts at Premiere Creative are here to share why Pinterest keyword descriptions are important for SEO.