Importance of Good Keywords in Website Content

Posted: Thursday, May 26th, 2011 by | Filed under: , , ,

Header tags are especially important they are used as headlines and scanned by search engine robots when crawling indexed pages. Although there are different levels of headers, it’s important to only use one H1, one H2 and one H3 on each webpage. Header tags make it easier for search engines to find and determine the content of your webpage, but you don’t want to confuse the bots by having multiple headlines. Be sure to use relevant SEO keywords and descriptive words so the search engine knows what your page is about.

Title tags are also important place for SEO keywords. Title tags describe the document and are very important for on-page SEO and appear in three different areas: at the top of the browser (and on applicable browser tabs), in search engine results and external links. Try and place important keywords towards the front of the title tag, which is more helpful for ranking. Be sure to include title tags on all of your webpage which help increase rankings in search engines.

On top of all the on-page SEO practices you should be aware of, we know that content is one of the most important things in your web design. Content is the main piece of your website and the reason it exists: what are you offering, what is there to learn, what are the services you offer, etc. Your content is core and should answer all of these questions. Read more …

Importance of a Sitemap in Web Design

Posted: Tuesday, April 26th, 2011 by | Filed under: , , ,

One of the most important first steps in designing a website is developing a sitemap. A sitemap is a page within your website that lists and categorizes all the pages and content of your website. The page can be used as an outline for your web design as well as a way to organize your website layout and content throughout your site.

A sitemap is built for organization and structural reasons. It gives users and search engines a quick outline for what your website contains and where all the content is located. Users may view this page to get a glimpse of how your site is organized and they can also find exactly what they’re looking for.

Search engines rely on sitemaps to find your content. When a search is conducted, every page on your website gets sorted through. Search engines can’t send your website traffic if they cannot share the content hiding within. With search engine optimization techniques added throughout your web design, your pages will eventually start ranking high in web searches.

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