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Tag: YouTube

YouTube SEO

Analyzing the Effectiveness of YouTube In-Stream Ads

Attracting more than 2.6 billion monthly users, YouTube is undoubtedly a great platform to bring your video ads to a larger pool of potential consumers. Aside from high-volume viewership, YouTube
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YouTube SEO

How to Partner with YouTube Micro-Influencers

Influencer marketing is one of the hottest trends in the current digital marketing space. Brands spent a whopping combined $603.9 million on YouTube influencer marketing in 2021. As companies –
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User-Generated Content: A Consumer-Company Relationship Like Never Before

Creating marketing content is no longer strictly available on the corporate side. With camera technology expanding and social networks becoming more popular, everyday consumers have become at-home, nearly professional content
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Google Ads

Using Google Ads for Online Success

When my mom was a kid, she boasted an impressive collection of the Encyclopedia Britannica since it was the world’s go-to hub for answers at the time. Today, Google fills
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Recruiting Paid Social Influencers

In the digital age, consumer attention is more fragmented than ever. Between robust social platforms like YouTube, Reddit, Twitch, Snapchat, online forums, and more, holding a viewer’s attention is no
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How to Increase YouTube Viewership

Let’s face it, we are addicted to YouTube! Connect, entertain, laugh, cry, inform, or inspire, viewers can’t get enough of this video sharing website. In 2018, users no longer use
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YouTube SEO

How to Optimize Your YouTube Channel for SEO

When you have questions, where do you turn for answers? For quick and concise solutions, most people will type a search query into Google, or ask virtual assistants like Alexa
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Visual Content

Must-Have Visual Content for Social Media Marketing in 2017

In the digital landscape, new visual content continues to expand. In 2017, weighty words and endless content can deter people from reading your website or blogs. Reports show that 74%
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ABCs of Marketing

The ABCs of Marketing

Marketing has evolved quite a bit over the last few years. New terms, trends, and concepts have emerged, which has fundamentally changed the marketing landscape in 2016. The good news
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YouTube

Using YouTube for SEO

While many view YouTube as just a network of cat videos, it actually contains many similar functions of a search engine like Google or Bing. If you perform a quick
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